Updated: 8/1/2025 4:18 p.m. ET: In a statement to Kotaku, a spokesperson for Valve said that while Mastercard did not communicate with it directly, concerns did come through payment processor and banking intermediaries. They said payment processors rejected Valve’s current guidelines for moderating illegal content on Steam, citing Mastercard’s Rule 5.12.7.

“Mastercard did not communicate with Valve directly, despite our request to do so,” Valve’s statement sent over email to Kotaku reads. “Mastercard communicated with payment processors and their acquiring banks.  Payment processors communicated this with Valve, and we replied by outlining Steam’s policy since 2018 of attempting to distribute games that are legal for distribution.  Payment processors rejected this, and specifically cited Mastercard’s Rule 5.12.7 and risk to the Mastercard brand.”

Rule 5.12.7 states, “A Merchant must not submit to its Acquirer, and a Customer must not submit to the Interchange System, any Transaction that is illegal, or in the sole discretion of the Corporation, may damage the goodwill of the Corporation or reflect negatively on the Marks.”

It goes on, “The sale of a product or service, including an image, which is patently offensive and lacks serious artistic value (such as, by way of example and not limitation, images of nonconsensual sexual behavior, sexual exploitation of a minor, nonconsensual mutilation of a person or body part, and bestiality), or any other material that the Corporation deems unacceptable to sell in connection with a Mark.”

Violations of rule 5.12.7 can result in fines, audits, or companies being dropped by the payment processors.

  • reksas@sopuli.xyz
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    4 hours ago

    since they deny it, then everyone should just revert whatever was done to censor stuff.

  • haloduder@thelemmy.club
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    9 hours ago

    I’m voting for Donald Trump because of Collective Shout.

    Since neither candidate represents the working class and all we have is a culture war, I’m going to fight back against censorship wherever I can.

    All of the people on the left pushing censorship and attacking freedom of speech are directly responsible for driving me further to the right.

    • JcbAzPx@lemmy.world
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      6 hours ago

      You mean the guy that is president right now, while this is happening, that is doing nothing about it because he’s too busy dealing with his pedophile rape escapades becoming public knowledge?

    • Atomic@sh.itjust.works
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      7 hours ago

      I’m sorry. Did you just say you want to vote Trump because you think they’re against censorship? The guy that threatens journalists, and politicians that report or say bad things about them. Do you not think that’s censorship?

      I don’t even have a bone in this fight. I just want to understand the thought process.

      • waterSticksToMyBalls@lemmy.world
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        6 hours ago

        Censorship means different things to different people. For those on the left censorship means suppression of liberal ideas, suppression of journalism exposing corruption and brutality, suppression of peoples history. For those on the right censorship means they can’t say the n word anymore.

        Would you care to guess what censorship means to haloduder?

    • BipolarSilence@lemmy.cafe
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      8 hours ago

      This is what we call ragebait! There’s too much going on in the news to even bother with this type of ‘person’.

      • haloduder@thelemmy.club
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        8 hours ago

        Not really. You don’t like what I have to say, so you’re trying to get me censored by crying ‘ragebait.’

        You’re another example of why censorship on the left drives people further to the right.

        I’m going to block you now since I can tell you need the last reply.

        • 13igTyme@lemmy.world
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          8 hours ago

          That’s some strong protection. You’ve spent the last hour getting the last word in on everyone replying to you.

        • FlyingCircus@lemmy.world
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          8 hours ago

          Tbh liberals love censorship as much as conservatives (see the proscription of Palestine Action in the UK).

          But it’s a bit silly saying you are going to vote for a conservative because a conservative group is censoring you.

          • simsalabim@lemmy.world
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            8 hours ago

            I guess only in a country that is so far leaning on the right thinks that liberals are “on the left”.

            • FlyingCircus@lemmy.world
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              8 hours ago

              Well that’s why I didn’t say “leftists.” But if we’re continuing to be honest, leftist governments also censor. I don’t think you can find any ideology that doesn’t censor, actually.

          • haloduder@thelemmy.club
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            8 hours ago

            These are Australian conservatives, they don’t value freedom of speech as much as American conservatives.

            They are willing to abuse censorship to push their agendas, just like American liberals.

            • SmilingSolaris@lemmy.world
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              6 hours ago

              Hi. Texas conservatives in Houston took over the city schools and removed libraries to create a prison inside the school itself. Fuck you and your talks of censorship. You don’t know censorship and think the conservacucks don’t do it because they ain’t targeting your white cis heterosexual ass. You have no opinion worth censoring because your just that white bread bland.

            • FlyingCircus@lemmy.world
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              8 hours ago

              You know that American conservatives have been banning books from libraries, and banning topics like racism and homophobia from being talked about in schools, right? American conservatives love censoring anything they don’t agree with. They are the original snowflakes.

              I suspect your butt is just chapped because you can’t drop a hard “r” on BlueSky.

    • Tattorack@lemmy.world
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      9 hours ago

      But the people on the right are also pushing for censorship. You’re just choosing what flavour of censorship.

      In America you don’t have any other parties with more moderate idealogies either. It’s either the one or the other.

      So before you go voting for a literal criminal as the opposition, why not first burn down your shitty system and rebuild something better.

    • SmilingSolaris@lemmy.world
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      9 hours ago

      Upset about conservatives and their puritanical practices. Votes for puritanical conservatives. What, do you think because he fucks kids he will allow your gooner game?

      • haloduder@thelemmy.club
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        9 hours ago

        Useful idiots on the left are the only ones attacking freedom of speech, saying its a dogwhistle.

        Useful idiots on the left are the only ones trying to control narratives by controlling what information people are allowed to share.

        • pahlimur@lemmy.world
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          3 hours ago

          You are one of the worst cucks I’ve ever seen. Go read this guy’s comment history, holy shit.

        • rmrf@lemmy.ml
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          6 hours ago

          Ah yes, because the left wing is famous for the proliferation of requiring a government issued ID to use the internet in ways that make them uncomfortable.

        • SmilingSolaris@lemmy.world
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          7 hours ago

          My brother in Christ they are a self proclaimed anti queer conservative organization. Do you want to be right? Do you care if you’re correct or not? Or do you want to blame everything on the ghosts in your head?

  • haloduder@thelemmy.club
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    9 hours ago

    So much fucking censorship and agenda-pushing on the internet.

    It makes me sick how many useful idiots are being herded like sheep just to satisfy those with more money than them.

  • surph_ninja@lemmy.world
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    1 day ago

    Put simply, we allow all lawful purchases on our network.

    As Valve correctly points out, this is a blatant & outright lie. They have cut off any number of legal entities over pressure from politicians or groups. Now they have to own it.

    • ChickenLadyLovesLife@lemmy.world
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      24 hours ago

      I mean, their own Rule 5.12.7 has that “or” in it, which includes transactions that are fully lawful but “may damage the goodwill of the corporation”.

      • PastafARRian@lemmy.dbzer0.com
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        1 day ago

        Monero, a decentralized censorship proof cryptocurrency, has no real utility with regard to solving MasterCard’s censorship and only depends on a pyramid of investors to function at all? That is not my understanding.

        Yes, most cryptos are treated like pump and dump scams. 99% of usage is like that. Absolutely does not change the underlying utility nor would I recommend “investing” in them.

        • kadu@lemmy.world
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          23 hours ago

          Monero, a decentralized censorship proof cryptocurrency, has no real utility with regard to solving MasterCard’s censorship and only depends on a pyramid of investors to function at all?

          Monero - the digital token with no real world value, yes. You don’t need crypto to fix this issue. Brazilians can use Pix and would not depend on MasterCard and Visa, and this includes everything from physical purchases to digital storefronts to paying in installments and more. All attached to currency that actually means something and zero crypto bros trying to pump the value up or down on their delusional subreddits.

          • PastafARRian@lemmy.dbzer0.com
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            19 hours ago

            Pix sounds trivially easy to censor, freeze, or control from the government’s perspective. Unless I’m missing something that makes it easier for the government to censor innocuous NSFW content. And we don’t have anything like it in the US so it’s useless to me.

            Monero can be used immediately without storing a balance for longer than a few minutes, although a correlation attack would be trivial like that. But at best it is not subject to market whims any longer than you decide is necessary for your anonymity needs. It’s the perfect case for purchasing NSFW software, where you want the purchase private and uncensored even when it’s perfectly legal. That sounds like an incredible real world value, even after the crypto bros are long gone and the value dumps (imo) 99%. But it’s a tool that needs no real world value.

            • kadu@lemmy.world
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              5 minutes ago

              Pix sounds trivially easy to censor, freeze, or control from the government’s perspective

              If the Brazilian government decided to go against the constitution to censor my online purchases like that, buying hentai games would be the least of my concerns. And then it wouldn’t matter if I’m using your fake crypto bro tokens or not.

              And we don’t have anything like it in the US

              Of course not. You live in a weird techno feudalism where the government can’t do anything because that’s socialism and the only solutions you trust are some random tech bro dependent crap like CashApp.

  • Itdidnttrickledown@lemmy.world
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    1 day ago

    We have seen the same behavior out of the credit card companies before. Its pretty clear that they do pressure companies to remove content they don’t approve of. Its censorship and its legal since the companies are not the government. They are just tied in at a high level to the banking industry. Its a good example of how lack of regulation harms both creators and consumers.

    It lets a bunch of poorly adjusted individuals force their personal mental problems on us all.

    • haloduder@thelemmy.club
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      9 hours ago

      Taking away our freedom of speech is something to go to war over.

      If this trend of giving all the government power to companies continues, well, let’s just say I’m glad we have the 2nd amendment to fight back against tyranny.

      I’m not going to live in a reddit cuck-world without a fight.

  • njm1314@lemmy.world
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    1 day ago

    Why are they lying? I don’t understand what it’s accomplishing. We all know they’re lying. That’s obvious from their statement here.

  • Green Wizard@lemmy.zip
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    1 day ago

    So obviously somebody is lying. I really don’t understand why Valve or Itch would be the ones lying about this. My money is on the group of self righteous censorship soldiers with too much time on their hands, and the payment companies. I could always be wrong I though.

    • gandalf_der_12te@discuss.tchncs.de
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      1 day ago

      they’re blaming it on the middle men

      In a statement to Kotaku, a spokesperson for Valve said that while Mastercard did not communicate with it directly, concerns did come through payment processor and banking intermediaries.

    • rumba@lemmy.zip
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      1 day ago

      MasterCard is so big they don’t even know what all their departments are doing. The PR department probably asked a couple of the top level execs if they were pushing for this and they said no so they claimed it didn’t happen.

      • GreenKnight23@lemmy.world
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        1 day ago

        MasterCard knows exactly what they’re doing.

        executive leadership is varying degrees of Christian nationalist and trump supporters.

        source: me, I know people.

    • Rose@lemmy.zip
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      1 day ago

      Not necessarily. Valve says they haven’t heard from Mastercard directly. Is there evidence of Itch.io having been approached at all? It seems to me that they just made the move to delist and investigate to be safe in the wake of Valve’s rule changes.

  • darthelmet@lemmy.world
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    1 day ago

    Gotta love it when companies put something in their legal agreements that just says “we can do whatever the fuck we want.” Is the rest of the wall of text just there to hide that somewhere someone won’t read?

  • ZombiFrancis@sh.itjust.works
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    1 day ago

    “Mastercard did not communicate with Valve directly, despite our request to do so,"

    Well now how did you make that request?

  • UltraGiGaGigantic@lemmy.ml
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    1 day ago

    I guess turn the boobs butts and dicks up to 10,000 then. In every game.

    Its time for Gordon freeman to do unholy things with a headcrab!

  • NONE@lemmy.world
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    1 day ago

    Collective Shout says it wasn’t their fault, MC and Visa say it wasn’t their fault, Steam and Itch say it wasn’t their fault. Conclusion? No one is to blame! No one did it! What’s more, it didn’t even happen!! it was all a figment of our imagination!

    • 5too@lemmy.world
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      8 hours ago

      Which sounds to me like Steam and Itch could restore everything. Unless MC/Visa wants to publicly say they can’t?

    • Microw@piefed.zip
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      23 hours ago

      I mean, PayPal has not denied responsibility so far. Which is pretty interesting

      • NONE@lemmy.world
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        22 hours ago

        They must be like the guy who is involved in the mischief but since he is not as visible as the others, he pretends that the issue is not with him to see if he gets away with it.

    • UltraGiGaGigantic@lemmy.ml
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      1 day ago

      Gee golly I accidentally dropped internet privacy into the garbage and almost threw it out with the trash. Oops didnt mean to! Silly me.